MarTech360 Trends

"Be open to feedback and embrace changes. Never take a defensive position. Learning from feedback,…

We live in turbulent, challenging times that are changing consumer behaviours and forcing brands to re-evaluate their marketing…

The influencer marketing industry is on a steady growth trajectory, projected to reach $21.3 billion by the end of 2023.…

It is annoying to see online ads messing with your browsing experience, right? Here's where the programmatic native advertising…

Brands continue to struggle with engagement. Audiences increasingly tune out campaigns that lack a unique ability to earn their…

Ever wondered how businesses keep their customer relationships smooth as butter? Well, that's where SAP CRM software struts onto…

"To optimize your customer connection approach, it’s important to create detailed customer personas, define a clear Unique Value…

If there’s one thing that everyone loves, it's to know what people think of us. While this tendency may not always be beneficial…

If you haven’t heard the term AI, you are living under the rock. If you’re a marketer who has heard the term AI and hasn’t used it…

Ever wondered what sets top-performing sales teams apart from the rest? The secret lies in the numbers. How do they consistently…