MarTech360 Trends

Seven years ago, SeenThis revolutionized video campaign delivery within the advertising industry, shifting away from the…

A decade ago, AI was a buzzword discussed by experts at tech conferences. Now, we can see it changing the game for almost every…

The 3rd Edition CX & Loyalty Summit & Awards KSA 2024, a premier event focused on the future of customer experience and…

What is customer experience analytics? Customer experience analytics (CX Analytics) is the systematic collection, processing, and…

Why having a plan to navigate data privacy and security is essential in today’s advertising ecosystem Over 337 million terabytes…

Today’s B2B marketing leaders are grappling with unprecedented challenges. While the function remains resilient, leaders must…

Have you ever encountered this; you are having a private discussion with someone you know about a specific product or service, and…

Artificial intelligence (AI) has become every marketer’s best friend. It’s that everywhere; it’s not just a trend anymore—people…

As consumer life cycles are increasingly becoming more complex, having scalable enterprise-grade digital experience platforms that…

Make sure you have access to deep, flexible data. If it takes you hours to find answers to simple questions, you won’t be able…