GumGum Appoints Marcus Startzel as Chief Executive Officer
GumGum, the contextual-first technology leader, announced that ad tech veteran Marcus Startzel has been appointed as its new Chief…
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Digital Advertising
Olyzon Secures $5M to Accelerate U.S. Growth of Agentic AI Platform for CTV Advertising
Olyzon, The Agentic CTV Advertising Platform, announced a $5M seed extension round led by Cassius Capital, with continued…
Innovid Unifies Social, CTV, & Open Web with Harmony Social
First-to-Market Solution Answers Market Need to Converge Social Strategies with TV Investments & Programmatic Budgets…
Samsung Ads changes channels with appointment of The Digital Voice™ as lead PR Agency
The Digital Voice™ named agency of record for PR, content and events for Samsung Ads across UK, EMEA and MENA
Samsung Ads has…
Unity Launches Audience Hub to Doubles Engagement for Brand Campaigns
Unity, the leading platform to create and grow games and interactive experiences, announced the launch of the Unity Audience Hub.…
DoubleVerify Unveils New Partnership to Authenticate Lyft Ads
Brands will benefit from DV’s industry-leading media verification, including viewability, fraud, geographic alignment, app-level…
Samsung Ads reimagines CTV advertising with interactive and game-based ad format
Innovative ad format offers advertisers a new way to reach engaged audiences that delivers a 53% lift in unaided brand recall…
Universal Ads Launches TV’s First API Partner Program to Revolutionize TV Advertising
Universal Ads, which enables brands of any size to create, buy, and measure ads across premium video, introduced a…
The Trade Desk Launches Deal Desk for Ad Performance
Global advertising technology leader The Trade Desk announced Deal Desk, a transformational new pillar of its Kokai platform that…
Poppulo Unveils AI-Enabled Modern Designer and First AI Agent
Poppulo, the leading provider of enterprise digital signage and employee communications solutions, has unveiled its most advanced…