Digital Advertising

On December 12, 2024, iHeartMedia, a leading audio company in the U.S., announced its adoption of Unified ID 2.0 (UID2), a…

GumGum, the contextual-first technology leader transforming digital advertising with AI-powered, non-invasive data and media…

Together, the two companies aim to provide new, digitally enriched TV audience insights in real time, enhancing transparency and…

The 2025 Survey Report on AI in Creative Production finds brands and agencies eagerly harnessing AI to deliver more efficient,…

On December 10, 2024, LoopMe announced its acquisition of Chartboost, a mobile advertising and monetization platform, from Zynga…

EX.CO, the machine-learning video platform driving successful video strategies for the world's leading media groups, announced the…

BCN Visuals, a global leader in 3D anamorphic content creation, and Liquid Outdoor Media, a leading boutique outdoor advertising…

Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…

PadSquad, the leading provider of high-impact digital ad experience for brands and agencies, announced that Matt Fusco will join…

On December 4, 2024, Innovid partnered with 51toCarbonZero (51-0) to advance its sustainability efforts and reduce its carbon…