Optable and ID5 Partner to Solve Challenges in Addressable Advertising News Desk Jun 12, 2024 Optable, a Software-as-a-Service (SaaS) data management & collaboration platform designed for the advertising ecosystem,…
XR and AD-ID Enable Ad Creative ID Framework to Achieve Cross-Platform Advertising Nirvana for the… News Desk Jun 12, 2024 XR Extreme Reach, a global technology platform powering the creative economy, announced its partnership with AD-ID, the industry…
Permutive Strengthens Leadership Team With the Appointment of Jay Stevens as Chief Commercial… News Desk Jun 12, 2024 Permutive, the leading Audience Activation Platform for publishers and advertisers, announced the strategic hire of Jay Stevens…
Four common mistakes in growth marketing strategies that hinder success – Warren Daniels, CMO… Warren Daniels Jun 11, 2024 Modern B2B business is becoming increasingly competitive. The buyer journey has shifted to digital channels, and online presence…
Bastion Appoints Alex as New Head of Brand Marketing for ANZ News Desk Jun 11, 2024 Based in Sydney, Alex will be responsible for all marketing communications for the Australian and New Zealand markets, driving…
Google Ads Unveils New Brand Recommendations Powered by Google AI News Desk Jun 11, 2024 Google is thrilled to announce the launch of Brand Recommendations, a new feature powered by Google AI, now live on the…
InOrg Launches Global Strats & Chats Virtual Event Series News Desk Jun 11, 2024 InOrg, a leading provider of strategic global solutions, is excited to announce the launch of its new virtual event series, Global…
Michael Akkerman Joins Digital Turbine as Chief Business Officer News Desk Jun 11, 2024 Digital Turbine, the global leader in growth solutions for the mobile ecosystem, is excited to announce the appointment of Michael…
DanAds and Brand Metrics join forces to transform advertising with advanced brand lift insights News Desk Jun 10, 2024 DanAds, a global leader in advertising technology and a leading white-label self-serve platform provider for over 40 publishers…
Utiq and Equativ Unlock Authentic Audiences Through Programmatic Curation News Desk Jun 10, 2024 Utiq, the European AdTech company with a unique Telco-powered first party identifier, that harnesses Authentic Consent to enable…