LoopMe’s Acquisition of Chartboost Set to Revolutionize Mobile Advertising!
On December 10, 2024, LoopMe announced its acquisition of Chartboost, a mobile advertising and monetization platform, from Zynga…
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Mobile Tech
EX.CO Partners with Scope3 To Reduce Carbon Emissions in Video Advertising
EX.CO, the machine-learning video platform driving successful video strategies for the world's leading media groups, announced the…
BCN Visuals Partners with Liquid Outdoor Media to Bring 3D Advertising
BCN Visuals, a global leader in 3D anamorphic content creation, and Liquid Outdoor Media, a leading boutique outdoor advertising…
PadSquad Appoints Matt Fusco As Senior Vice President of Operations
PadSquad, the leading provider of high-impact digital ad experience for brands and agencies, announced that Matt Fusco will join…
Innovid Partners with 51toCarbonZero for a Greener Future in Advertising
On December 4, 2024, Innovid partnered with 51toCarbonZero (51-0) to advance its sustainability efforts and reduce its carbon…
Nielsen Appoints Bill Michels as Gracenote’s New Chief Product Officer
Gracenote, the content solutions business unit of Nielsen, has announced the appointment of Bill Michels as Chief Product Officer.…
ThinkAnalytics launches ThinkContextualAI
ThinkAnalytics, a global leader in AI-driven video discovery, viewer insights, and targeted advertising, has launched …
Amagi Acquires Argoid AI to Boost Media AI Innovation
Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), announced the acquisition of Argoid…
Jellyfish Launches Share of Model™ Platform, First-to-Market Solution to Track How LLMs Perceive…
Identifies Which Messaging & Content to Optimize for Stronger AI-Driven Results
The Brandtech Group’s Jellyfish has unveiled…
Prisma Media and DanAds Join Forces to Launch Prism Media Ad Manager
On December 2, 2024, Prisma Media Group launched the Prisma Media Ad Manager, a self-service advertising platform, in…