Mediavine and Scope3 Unite to Drive Decarbonization in Digital Advertising
On November 19, 2024, Mediavine, a full-service ad management firm in the U.S., announced a strategic partnership with Scope3, a…
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Mobile Tech
Audience Store and Fenestra announce strategic alliance to enhance campaign efficiency and…
The partnership will help brands maximise their reach and achieve incremental growth
Audience Store, a leading international…
Inverness Graham Acquires Alliant
Alliant, the leading data-driven audience company, announced that it has been acquired by Inverness Graham, a Philadelphia-based…
Zimmerman Advertising Accelerates Retail Marketing with AI-Powered Innovations
As many businesses take a "wait and see" approach to artificial intelligence, Zimmerman Advertising, one of the world's largest…
Locala Unveils Panel Optimizer to Revolutionize DOOH Campaigns
Locala, a global leader in omnichannel advertising solutions, is excited to introduce its groundbreaking Panel Optimizer product.…
MobileFuse Announces Partnership with ID5
MobileFuse, one of the largest in-app, CTV, and DOOH advertising platforms, announced a strategic partnership with ID5, the…
Billups announce Acquisition of Mediabridge Global
billups, the leading independent out-of-home (OOH) agency, announced the acquisition of Mediabridge Global, a UK-based out-of-home…
Viant Technology Announces Acquisition of IRIS.TV
Viant Technology Inc., a leader in AI-powered programmatic advertising, announced it acquired IRIS.TV, a global content data…
DoubleVerify Sets New Standards in Performance Measurement with DV Attention for Publishers
On November 6, 2024, DoubleVerify (DV), a leader in digital media measurement, introduced DV Attention for Publishers, a…
Vici Unveils Digital Out-Of-Home Advertising Product To Their MarTech
Vici is a leader in digital advertising solutions, and is excited to reveal its latest product: Digital Out-Of-Home (DOOH) Ads.…