Perion Launches Anyplace TV, Revolutionizing Video and CTV Advertising with DOOH Integration
On November 26, 2024, Perion Network Ltd. launched Anyplace TV, a groundbreaking solution designed to enhance advertising by…
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Generative AI in Advertising: Advertising Reimagined!
Generative Artificial Intelligence (Generative AI or Gen AI) has transformed our daily lives. Be it in the form of chatbots like…
Transmit And Wurl Partner To Enhance Monetization In The Fast Channel Ecosystem
Transmit, a market-leading technology platform offering advanced advertising solutions and Wurl, a leader in the Connected TV…
2025 Digital Advertising Trends: Opportunities for Advertisers in a Shifting Landscape
2025 promises to be another exciting and disruptive year for digital advertising, with Connected TV (CTV), AI and privacy…
MINT Teams with Celonis to Optimize Marketing Processes
MINT, the global leader in Advertising Resource Management (ARM) software, announces a partnership with Celonis, the global leader…
Bell Media and StackAdapt Partner to Accelerate Canadian Programmatic Growth
StackAdapt, a leading multi-channel advertising platform, and Bell Media, Canada’s leading media and entertainment company,…
MarTech360’S Weekly News Roundup With Tidio, Sprout Social, Mitel, TapClicks, Stirista And More!
Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…
Wowza Appoints Krish Kumar as CEO
Wowza, the global leader in mission-critical live and on-demand video streaming software, announced the appointment of Krish Kumar…
Viant & Disney Team Up to Expand Streaming Audiences
Viant Technology Inc. announced an expanded agreement with Disney Advertising focused on making premium CTV, video, and display…
TapClicks Introduces Microsoft Invest Push Connector for Effortless Campaign Management
TapClicks officially launched its new Push Connector for Microsoft Invest, previously known as Xandr Invest, aimed at enhancing…