Spaceback and Roku Bring Free CTV Creative to Advertisers News Desk Dec 16, 2024 Roku has partnered with Spaceback, a global leader in social CTV ad creative, to offer free use of Spaceback’s platform to…
Axis & TriCoast Join Forces to Boost CTV Advertising News Desk Dec 16, 2024 Axis, a global programmatic platform, is thrilled to announce a strategic partnership with TriCoast, a leader in connected TV…
MarTech360’S Weekly News Roundup With Altimetrik, Omnicom, Nielsen, Five9, PR Newswire And More! News Desk Dec 13, 2024 Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…
Alkimi Partners with Big Brain Holdings to Transform Digital Advertising News Desk Dec 13, 2024 Alkimi, a pioneering blockchain-based digital advertising platform, is announcing a strategic partnership with Big Brain Holdings,…
iHeartMedia’s Game-changing Move with Unified ID 2.0! MarTech360 Bureau Dec 12, 2024 On December 12, 2024, iHeartMedia, a leading audio company in the U.S., announced its adoption of Unified ID 2.0 (UID2), a…
The GumGum Platform™ Achieves Global SOC 2 Compliance, Setting Standards for Data Security in Ad… News Desk Dec 12, 2024 GumGum, the contextual-first technology leader transforming digital advertising with AI-powered, non-invasive data and media…
Utiq partners with All Eyes On Screens to offer enhanced Authentic Audience addressability for TV… News Desk Dec 11, 2024 Together, the two companies aim to provide new, digitally enriched TV audience insights in real time, enhancing transparency and…
New Instreamatic Survey Shows How Brand and Agency Marketers Are Using AI for Campaign… News Desk Dec 11, 2024 The 2025 Survey Report on AI in Creative Production finds brands and agencies eagerly harnessing AI to deliver more efficient,…
LoopMe’s Acquisition of Chartboost Set to Revolutionize Mobile Advertising! MarTech360 Bureau Dec 11, 2024 On December 10, 2024, LoopMe announced its acquisition of Chartboost, a mobile advertising and monetization platform, from Zynga…
Banzai Announces Definitive Agreement to Acquire OpenReel News Desk Dec 11, 2024 Banzai International, Inc., a leading marketing technology company that provides essential marketing and sales solutions,…