Havas acquires DMPG to power clients’ data and tech transformations
Havas announces the acquisition of global digital data agency DMPG to help power its clients’ marketing transformations…
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Customer Data Platforms
FreeWheel announced integration of Samba TV’s standard and custom audience segments into…
FreeWheel, a global technology platform for the television advertising industry, and Samba TV, the leading provider of TV…
Ketch Unveils Industry-First Data Permissioning for Media Companies
Ketch, a Data Permissioning Platform for privacy-safe and consumer-centric data activation, announced the launch of its…
Prodege Announces Innovative Conversational AI Feature
On September 9, 2024, Prodege, a leading consumer marketing and insights platform known for its powerful loyalty programs that…
MarTech360’S Weekly News Roundup With Vimeo, Freshworks, Salesforce, RocketReach, Domo And More!
Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…
Domo and Brooklyn Data Collaborate to Enhance the AI and Data Experience for Businesses
Domo announced that it has partnered with Brooklyn Data Co., a leading data consultancy, to help joint users simplify data…
Bombora Enhances First-Party Data with Next-Gen ID Resolution
Ninety-seven percent of the traffic to B2B websites is anonymous. Yet these prospects and potential partners want to learn more…
Zeotap & ID5 Partner to Boost Audience Addressability
Zeotap, the leading CDP and Data Solutions Provider, has launched a partnership with ID5, leading identity provider in the digital…
InfoSum & Choreograph Partner for Secure Data Collaboration
InfoSum, the world’s leading data collaboration platform, announced a partnership with WPP’s global data and technology company…
Data Axle Drives Marketing Evolution with Audience360
On August 27, 2024, Data Axle, a prominent provider of data-driven marketing and business intelligence solutions, successfully…