Inside Microsoft’s AI-Driven Martech Stack Tejas Tahmankar Dec 30, 2025 Enterprise MarTech today looks powerful on paper and broken in practice. Tools everywhere. Dashboards everywhere. Yet when it…
YY Group and Graymatics Enter into Strategic Partnership for Preferred Distribution of AI-Powered… News Desk Dec 30, 2025 YY Group Holding Limited and Graymatics-SG Pte Ltd announced the formation of a strategic partnership for the preferred…
MarTech360’S Weekly News Roundup With LiveOne, Wondershare, Integral Ad Science, Nielsen, Roku And… News Desk Dec 26, 2025 Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…
The Future of Martech Leadership: From Tool Owners to Growth Architects Tejas Tahmankar Dec 26, 2025 Marketing today is messy. CMOs are sitting on piles of tools. Every week there is something new. Automation platforms. Dashboards.…
IAS Announces Completion of Acquisition by Novacap News Desk Dec 26, 2025 Integral Ad Science, a leading global media measurement and optimization platform, announced the successful completion of its…
Performance Marketing vs. Brand Marketing: Who Wins in the Martech Era? Tejas Tahmankar Dec 23, 2025 Walk into any leadership meeting and you’ll feel it immediately. The CFO wants numbers. Clean ones. Spend this much, get that much…
Nielsen and Roku Expand Strategic Measurement Partnership MarTech360 Bureau Dec 23, 2025 Nielsen, a global leader in audience measurement, and a TV streaming platform, Roku, recently announced the expansion of their…
Clinch Introduces Predict IQ Scores™ to Help Advertisers Validate Creative Effectiveness Pre-Launch MarTech360 Bureau Dec 22, 2025 Clinch, the agentic AI platform for omnichannel content orchestration, has announced the launch of a new predictive creative…
MarTech360’S Weekly News Roundup With Pattern, Vonage, PubMatic, Cadent, Integral Ad Science, Cision… News Desk Dec 19, 2025 Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…
Inside Amazon’s Martech Universe: From Data to Dominance Tejas Tahmankar Dec 19, 2025 Amazon’s dominance is often credited to fast delivery and ruthless logistics. That story is comfortable, and also incomplete. The…