VTEX Digital Commerce Platform Sees Significant Momentum From B2B Brands Across the World

VTEX, the enterprise digital commerce platform for premier brands, retailers, and distributors, announced strong momentum with the success of its B2B ecommerce platform, currently in use by global brands, including Colgate, Stanley Black & Decker, Mazda, Whirlpool, Briggs & Stratton, CAE and many others. As a PCI-certified B2B SaaS solution, VTEX enables businesses to rapidly build and deploy B2B commerce sites and multi-seller marketplaces, addressing the changing dynamics of digital business operations.

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Mazda Motor Europe is just one customer seeing the benefits of working with VTEX to transform its digital commerce operations. After working with VTEX to roll out the first online Vehicle Stock Locator for new cars across all UK Mazda dealerships, Mazda’s conversion rate from reservation to sales grew to more than 75%*. “This initial step in transforming our buying experience has generated some great feedback from dealers and customers,” said Matthias Sileghem, Vice President for Communications & Public Affairs at Mazda Motor Europe. “From the start, VTEX has shown incredible agility and commitment to turning our vision into reality.”

In its B2B Ecommerce in Evolution Report, Amazon Business highlighted that the vast majority (91%) of buyers prefer e-procurement over traditional methods, citing product range, competitive prices, and order speed as the top benefits. On top of that, industry experts estimate that B2B ecommerce sales will reach nearly $2.5 trillion by 2026 — a 47% increase from this year. VTEX’s B2B digital commerce platform delivers native functionalities for marketplace, distributed order management and channel management, with which it has been supporting enterprise companies from around the world to meet the growing demand for B2B ecommerce and improve profit margins.

“B2B ecommerce can be more complex than B2C. Every business has different and specific needs from the implementation to strict security protocols and data privacy,” said Mariano Gomide de Faria, founder and co-CEO of VTEX. “By offering a robust, composable solution, our mission is to support these businesses’ complexities so our customers can deliver frictionless consumer-like digital commerce experiences that support the entire B2B customer journey.

With its native development platform, VTEX IO enables extensions, integration to back-end systems and development of custom applications. The solution can also be deployed in a headless configuration with third-party content management systems. In partnership with Amazon Web Services “AWS”, VTEX offers a true multi-tenant solution allowing clients to test new features with very low cost, thanks to its composable architecture.

SOURCE: PR Newswire