Flowcode and Komo Collaborate to Enhance Marketing Engagement with Innovative QR Solutions

On November 4, 2024, Flowcode, a leader in enterprise QR technology, partnered with Komo, an innovative marketing activations platform, to transform how brands engage with their audiences. This collaboration merges Flowcode’s advanced QR codes with Komo’s gamification and personalized content tools, creating a comprehensive solution for marketers aimed at enhancing customer engagement and retention.

Flowcode’s customizable, privacy-focused QR codes let brands connect customers to digital platforms from physical spaces. Once a connection is made, Komo improves it with games, promotions, and custom content. It also collects valuable zero- and first-party data. This approach boosts customer engagement, provides insights, and fosters long-term loyalty.

Joel Steel, CEO of Komo, emphasized the partnership’s potential to bridge online and offline marketing efforts. Corey Daugherty from Flowcode expressed enthusiasm for the collaboration, highlighting its ability to turn initial customer interactions into enduring relationships.

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Key benefits of this partnership include instant engagement across various channels, data-driven personalization without the need for coding, enhanced customer loyalty through gamification, and real-time analytics to optimize marketing campaigns. Brands can explore this partnership with a limited-time free trial to experience its capabilities firsthand.