Intellibright Partners with Peekaboo to Redefine Modern Search Marketing

Intellibright, a digital marketing agency in Austin, Texas, has partnered with Peekaboo. Peekaboo is an AI search intelligence platform. It tracks brand visibility across large language models like ChatGPT, Gemini, and Perplexity. This collaboration aims to help businesses understand how AI search engines show brands. It also explores how this visibility affects customer discovery, evaluation, and decision-making.

AI-driven search is changing the digital world fast. Traditional SEO metrics can’t fully show a brand’s true presence anymore. Visibility differs greatly across LLMs. A company might show up often in ChatGPT but not in Perplexity. It could also appear only for specific, long-tail queries while competitors lead in broader discussions. In many cases, brands are not referenced at all. This disconnect has created a critical intelligence gap for marketers seeking to understand where and how they are being discovered in AI-generated answers.

“LLMs are shaping how customers connect with companies in a dynamic market, and Peekaboo is dedicated to equipping agencies and brands with the market intelligence they need to level up their content and outperform competitors,” said Filipe Lins Duarte, Chief Executive Officer at Peekaboo. “By partnering with a data-focused agency like Intellibright, we look forward to helping companies confidently scale their marketing efforts and services.”

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By combining Peekaboo’s AI visibility measurement capabilities with Intellibright’s performance marketing expertise, the partnership delivers both insight and action. Peekaboo provides granular intelligence into which prompts trigger brand mentions, how frequently brands appear, and which competitors are co-mentioned across leading LLMs. Intellibright layers on strategic analysis, helping businesses translate those signals into optimized content strategies, improved positioning, and measurable marketing performance.

“AI gives you the signals. It’s the human element – interpreting those signals, understanding what they mean for the business, and turning them into action – that creates impact,” Michelle Matranga, Chief Digital Officer at Intellibright, said. “When we combine AI insights with real strategic judgment, our clients move faster, make better decisions, and stay ahead as AI becomes a larger part of how people discover and compare brands.”

Together, Intellibright and Peekaboo aim to help organizations adapt to the realities of AI-driven search by delivering clearer visibility, stronger competitive intelligence, and actionable strategies that align marketing performance with the way modern customers find and evaluate brands.