AXL and PUSH Media Partners to Introduce STRATIS for Marketing Intelligence

AXL has teamed up with PUSH Media to introduce STRATIS, an agential AI operating system that aims to assist marketing teams in turning scattered data and signals into real-time insights and faster cross-channel execution. The operating system is designed for complex multi-channel programs and integrates paid, owned, and earned performance into a single mission control perspective, which continuously tracks campaign outcomes, creative performance, audience behavior, competitive activity, and market signals to provide transparent and data-driven recommendations that need human approval before execution. STRATIS combines AXL’s applied AI research with hands-on validation by experienced marketing operators to ensure the system aligns with real workflows and scales in practice.

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“PUSH understands the day-to-day realities of modern marketing operations, where teams are expected to move faster than most existing tools and reporting cycles allow,” said Daniel Wigdor, Co-Founder and CEO of AXL. “We are excited to partner with PUSH because they bring deep operator insight and a clear view of where AI can drive practical outcomes. STRATIS reflects our shared focus on developing human-centric systems that increase decision velocity without sacrificing accountability.” Emphasizing its human-governed design, Kyle Verge added, “Our goal is not to add another AI layer of generic AI outputs, but to build an operating system that helps marketing teams gain a holistic, real-time view of their operations, providing them with smart insights that shorten the time to execution and growth.”

Read More: AXL, PUSH Media launch STRATIS, an agentic AI solution for marketing intelligence and operations