Lyft Taps Nielsen To Drive Advertising Insights News Desk Mar 22, 2024 Nielsen, a global leader in audience measurement, data and analytics, and Lyft have announced a new agreement for measurement of…
LILT Announces Enterprise AI Controls and In-App Multimodal Translation News Desk Dec 15, 2023 LILT, the leading AI solution for enterprise translation and content creation, announced at its fourth ever AI Day the company's…
NewsBreak launches Maximize Conversions for Performance Advertisers on its industry-leading AI… News Desk Nov 16, 2023 NewsBreak, the nation's leading local news and information platform with 50M MAU, launched Maximize Conversions, a new bidding…
MobileFuse Unveils Proprietary Machine Learning Platform, Advances Traffic Shaping Capabilities,… News Desk Nov 13, 2023 MobileFuse, one of the largest in-app, CTV, and DOOH advertising platforms, unveiled Braid, its proprietary machine learning…
LifeStreet Launches New AI Creative Solution for In-App Ad Personalization News Desk Oct 19, 2023 LifeStreet, a leader in mobile marketing, announced its latest solution to maximize return on ad spend (ROAS) for performance…
Sonobi Strengthens CTV Advertising Division with Notable New Hire, Senior Vice President of CTV:… News Desk Sep 20, 2023 Sonobi, in its persistent pursuit of growth, is enhancing its team with a prominent name in the Advertising & CTV/ OTT space, …
TikTok Shop Targets Growth for In-App Shopping with CommerceHub News Desk Sep 15, 2023 To provide an exceptional in-app shopping experience for its one billion active users, and to accelerate the growth of TikTok…
Gopuff Expands its Ads Platform to the UK News Desk Sep 5, 2023 Gopuff, a leading Instant Commerce platform bringing thousands of everyday products to customers in minutes, announced the launch…
Simpli.fi Named in the 2023 Gartner Market Guide for Ad Tech Platforms News Desk Jul 26, 2023 Simpli.fi, the advertising success platform for agencies, brands, and media companies, announced its inclusion in the 2023 Gartner…
Mobile Video Advertising: Consumer Engagement That Converts Suchita Dey May 15, 2023 With viral online videos and seemingly everyone jumping on the Twitter bandwagon, small business owners are left wondering if…