Yext has introduced Yext Social, a cutting-edge AI-powered tool designed to help brands with multiple locations streamline their social media presence on a global scale, all from one platform.
As a leader in digital presence management, Yext, Inc. has launched Yext Social, an innovative solution that leverages artificial intelligence to transform how businesses engage with customers locally, yet manage everything at scale. Yext Social enables brands to deliver personalized, data-driven content, making it easier to connect with customers on a local level—all within a single platform.
This launch marks a significant expansion of Yext’s capabilities. Powered by advanced AI, Yext Social makes it easier to create engaging content, optimize strategies, and gather insights, giving brands full control over both corporate and local social media efforts.
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“Social media is a key touchpoint for building trust and engaging customers personally,” said Chris Brownlee, Vice President of Product Management at Yext. “Yext Social empowers our clients to make authentic local connections through tailored content, with the added benefit of actionable insights for quick and efficient strategy adjustments. One feature we’re particularly proud of is the ability to customize posts for each platform, allowing brands to maximize local impact across various social channels.”
Some of Yext Social’s standout features include:
- AI-Powered Content Creation: Automatically generate tailored social media posts that reflect local nuances and audience preferences, making content more relevant and time-efficient.
- Centralized Platform Experience: Manage both corporate and local social media accounts from a unified interface, ensuring consistency while simplifying workflows.
- Advanced Analytics: Track engagement and analyze performance to fine-tune social strategies and improve ROI.
Brands like Direct Clicks Inc. are already seeing the benefits of Yext Social. “The AI-generated captions have transformed how we approach social media,” said Kiana To, Social Media Specialist at Direct Clicks Inc. “It’s not only made our work more efficient, but it’s also helped align our social efforts with our brand’s overall direction. We’re looking forward to further innovations from Yext Social.”
This launch comes on the heels of Yext’s acquisition of Hearsay Systems, known for its digital engagement solutions in the financial services sector. With the integration of Hearsay Social into Yext’s portfolio, Yext is now providing an even more comprehensive platform for managing social media across multiple locations and channels, reinforcing its leadership in digital presence management.
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