Braze, the comprehensive customer engagement platform that empowers brands to Be Absolutely Engaging™, announced that BrazeAI Decisioning Studio™ is now available on Google Cloud Marketplace. This new availability streamlines the way in which organizations can procure, deploy, and operationalize Braze’s industry-first AI decisioning technology directly within their environments on Google Cloud.
Google Cloud Marketplace empowers customers to easily deploy fully configured software applications that natively run on Google Cloud, drawing on services such as Compute Engine and Cloud Storage without manual setup required. With BrazeAI Decisioning Studio™ now listed within the marketplace, Braze is making it easier than ever for teams to bring advanced, AI-driven decisioning into their ecosystem of cloud workflows.
Announced at the 2025 Forge conference, BrazeAI Decisioning Studio™ is purpose-built to optimize business KPIs through intelligent, 1:1 personalization at scale. Driven by reinforcement learning, the platform continuously tests, adapts, and refines customer interactions based on real-time feedback. Leveraging all available first-party data, BrazeAI Decisioning Studio™ personalizes every dimension of communication-from channel and creative to timing, frequency, offers, and more. This extensible decisioning layer integrates seamlessly into existing martech stacks, empowering enterprises to drive quantifiable ROI while uncovering deeper insights into customer behavior.
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“Our mission at Braze is to help brands deliver truly personalized experiences at massive scale, and that means meeting our customers where they manage their most valuable asset: their data,” said Ed McDonnell, Chief Revenue Officer at Braze. “Making BrazeAI Decisioning Studio™ easily accessible on Google Cloud Marketplace accelerates that mission by giving our joint customers a frictionless way to deploy and integrate this transformative technology where they already manage their infrastructure. This collaboration allows us to deliver powerful yet intuitive solutions, truly enabling marketers to scale personalized experiences and achieve a clear return on investment.”
“By bringing BrazeAI Decisioning Studio™ into Google Cloud Marketplace, customers can quickly deploy, manage, and scale marketing personalization on Google Cloud’s trusted, global infrastructure,” said Dai Vu, Managing Director, Marketplace & ISV GTM Programs at Google Cloud. “Braze can now securely scale and support customers on their digital transformation journeys.”
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