IZEA Secures Significant Contract With Global Health and Wellness Brand

IZEA Worldwide, Inc, the premier provider of influencer marketing technology, data, and services for the world’s leading brands and agencies,  announced that it has secured a mid-six-figure contract with an international health and wellness brand, a new brand-direct customer. The company’s Managed Services team will help the client centralize its global influencer marketing efforts, bringing its healthy lifestyle messaging to markets worldwide.

“Influencers are a natural fit for health and wellness brands as they often embody the values of a healthy lifestyle, making their endorsements more genuine and impactful,” said Ted Murphy, Founder and CEO of IZEA. “Their followers view them as trusted sources of advice and recommendations, making them powerful advocates for health and wellness brands looking to establish trust and loyalty with their target audience.”

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“With IZEA’s vast international influencer network and discovery capabilities, we are uniquely equipped to implement successful influencer strategies for global brands,” continued Murphy. “We have executed campaigns in countries ranging from Thailand to Tunisia, creating content that resonates with consumers in local markets in an authentic way.”

IZEA Worldwide, Inc. (“IZEA”), is a marketing technology company providing software and professional services that enable brands to collaborate and transact with the full spectrum of top social influencers and content creators. The company serves as a champion for the growing Creator Economy, enabling individuals to monetize their content, creativity, and influence. IZEA launched the industry’s first-ever influencer marketing platform in 2006 and has since facilitated nearly 4 million transactions between online buyers and sellers.

SOURCE: GlobeNewswire

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