Later, a leading provider of influencer marketing and social media management solutions, announce appointment of Bill Kantar as Chief Revenue Officer.
Bill steps into the role as Chief Revenue Officer, tasked with supercharging Later’s enterprise market penetration and scaling the sales organization. He joins Later with a decade of executive experience in influencer marketing, most recently from Captiv8 where he led new markets and the strategic partnerships team and prior to that, as Chief Revenue Officer at Open Influence. Bill also held various sales leadership roles at ViacomCBS and Yahoo!, among others.
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Later is revolutionizing the social and influencer marketing landscape with its unified social revenue platform. Trusted by over eight million users, including leading enterprise clients, Later helps marketers create high-performing social content and collaborate with creators to expand reach, drive engagement, and generate predictable ROI across all major social platforms.
SOURCE: PRNewswire
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