MarTech360 Podcast with David Kreiger, Founder and President of SalesRoads

In this episode of the Martech360 Podcast, we sit down with David Kreiger, founder and president of SalesRoads, one of the most respected outbound sales agencies in the U.S., known for building over 500+ SDR teams and generating 100,000+ sales opportunities. David is a recognized thought leader, contributor to Entrepreneur Magazine, and a passionate advocate for the human side of sales.

David shares how SalesRoads pioneered remote work long before it became mainstream and what it takes to build and scale high-performing, distributed sales teams. He dives into the evolving role of cold calling, revealing what still works in today’s noisy digital world and how SDRs can actually break through the clutter.

The conversation explores how to blend AI and human connection, avoid over-dependence on automation, and why the future of sales demands both tenacity and empathy. From building outbound strategies to appointment-setting that sticks, David shares practical frameworks, must-have tools (like Clay.com), and the biggest mistakes SDRs make—and how to avoid them.

Also Watch : MarTech360 Podcast with Michael Maximoff, Co-founder and Managing Partner of Belkins

Whether you’re a sales leader, founder, or SDR looking to level up, this episode is packed with hard-won insights and forward-looking strategies to help you thrive in the modern sales landscape. Tune in now and stay ahead in the Martech game.