New Generative AI Features from Square Give Powerful Technology to All Businesses

Square announced 10 new generative AI features that sellers can use now to automate operations, speed up workflows, and regain time. These tools are directly integrated into Square’s powerful business software and provide the company’s millions of sellers with an extra set of hands to help them juggle the multifaceted demands that come with running a business.

Earlier in 2023, Square made generative AI a key business priority, with the aim of providing sellers with generative AI-powered tools that enable them to benefit from the time and cost savings promised by this new wave of technology. Today’s launch marks a major step toward delivering against that goal, and not only putting real, tangible products into the hands of sellers, but also delivering that value across the Square ecosystem, no matter which product – or combination of products – a seller uses.

Key new generative AI-powered features include:

• Menu Generator: Restaurants can now create a full menu on Square in just a few minutes with just a few clicks, giving them – or any business looking to expand into food and drink offerings – valuable momentum and time-savings when launching operations on Square.
• Photo Environments: E-commerce sellers can now add hyperreal AI-generated backgrounds and choose from more than 50 style prompts with the latest version of the Photo Studio app, helping them elevate their websites and attract more customers. Since July 1, while in beta, sellers have created and saved over 14,000 AI Environment images.

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“As a one-woman small business, any tools that can save me time or money are tremendously helpful,” said Carissa Smith, owner of small batch candle store Fuddy Duddy Co. in Merriam, Kansas. “Square’s Photo Studio app has helped me on both fronts as I’ve transitioned to selling online. Instead of spending hundreds of dollars on props and backdrops, and hours of time staging my inventory, I was able to use the app’s new AI environments to quickly bring my catalog to life with backgrounds that fit the themes of my various products.”

More new Square tools help sellers with content creation, providing them AI-generated content for their public sites, item descriptions, and marketing content:

• Personalized email copy: To make email marketing easier, Square Marketing now offers integrated AI to generate personalized email copy, taking the guesswork – and time commitment – out of subject lines and content optimization.
• Team announcements: To inform staff more efficiently, employers using Square Team Communication can now quickly generate and send out team announcements to let employees know about new products, upcoming promotions, and more using AI-generated copy, with a choice of topic, length, and tone.
• Website copy generator: To lend a hand with short- or long-form website copy, Square Online’s AI-assisted copy generator helps sellers save time, level up their websites, and boost SEO – from set-up to refresh, and headlines to blog posts.

Whether setting up a business from scratch or switching over to Square, AI-enabled tools focused on onboarding & set-up help sellers get their accounts and catalogs activated in a way that gives them time back and lowers the barrier to entry:

SOURCE: Businesswire