Shopee creates actions to boost national sales on Black Friday

November is a month in which Shopee, a marketplace that connects sellers, brands and consumers, concentrates even more benefits and offers to attract consumers who want to save on their purchases. In addition to Black Friday , the company also promotes the  11.11 AM Big Sale of the Year campaign , offering numerous advantages for users and, consequently, a great sales opportunity for retailers.

In order to help more than 3 million Brazilian sellers prepare for these dates, Shopee has developed a series of initiatives aimed at training , including live broadcasts on YouTube, live and recorded training at the Shopee Seller Education Center. Shopee , as well as new content every week from today until November 14th on the blog ,  aimed at sellers. Some of the themes of the posts will be “How not to miss opportunities during campaigns”, “How to plan before and after the date”, “How to maximize requests” among others.

The Telegram channel, which already has more than 48 thousand sellers, will also bring exclusive content, including videos from Shopee experts with specific tips for categories such as fashion, lifestyle and electronics, among others, and how to use the platform’s tools to transform objectives into results.

“We have put together an agenda that aims to raise awareness and help Brazilian sellers prepare to maximize their sales. Our objective is to provide information that enables them to achieve high performance and leverage themselves in ecommerce.”, comments Felipe Lima, responsible for Business Development at Shopee.

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Check out the full schedule:

Lives – will be held on Shopee’s YouTube channel on the following days, always at 7pm. *

  • 10/31 – Live 1: Shopee Live: good practices | With Thais Minelli and Vitor Foglia
  • 07/11 – Live 2: How to prepare for and during Black Friday | With Cauê Oliveira
  • 14/11 – Live 3: How to organize yourself after Black Friday | With Richard Aragon

Live training via Zoom with registration via the Seller Education Center.

  • 10/26 – Learn Shopee Ads Strategies – Special 11.11 and Black Friday. Sellers will learn how to use the paid ads tool strategically to boost seller sales during large campaign periods. With Caue Oliveira (King of Shopee).
  • 10/25 and 10/27: Trends for 11.11 and Black Friday. Tips on how to prepare for the dates with marketing tools and product trends.
    With Richard Aragão (10/25) and Thais Minelli and Vitor Foglia (10/27).

In addition to this special content, the company continues with its calendar of in-person events including Shopee na Estrada , which since September has been preparing participating sellers with content such as sales strategy, trending tips for end-of-year campaigns, including 11.11 and Black Friday, engagement tools like Shopee Ads and Shopee Lives.

SOURCE: PRNewswire

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