Taboola Named to Business Insider’s Hottest Adtech Companies 2023 List

Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, announced that it has been named to Business Insider’s Hottest Adtech Companies 2023 List.

Taboola was recognized for various company milestones, including its 30-year partnership with Yahoo, which makes Taboola the exclusive native advertising partner for all of Yahoo’s digital properties, strengthening the company’s position as a leading native advertising offering for advertisers, publishers, and merchants on the open web. In addition, Business Insider highlighted the success of Taboola News, which embeds Taboola recommendations directly on mobile devices, through partnerships with Xiaomi and realme. Lastly, Taboola’s Generative AI technology was featured, which allows advertisers to edit existing creative automatically, instead of just creating images from scratch.

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What: The Business Insider’s Hottest Adtech Companies List honors the companies that are transforming digital advertising, focusing on public and private companies that made the biggest impact in the industry.

Taboola powers recommendations for the open web, helping people discover things they may like. The company’s platform, powered by artificial intelligence, is used by digital properties, including websites, devices and mobile apps, to drive monetization and user engagement. Taboola has long-term partnerships with some of the top digital properties in the world, including CNBC, NBC News, Business Insider, The Independent and El Mundo. More than 15,000 advertisers use Taboola to reach over 500 million daily active users in a brand-safe environment. The company has offices in 22 cities worldwide, including New York and Tel Aviv.

SOURCE: Taboola 

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