Amperity Launches Customer Data Cloud, Simplifying Complex Data Architectures
On December 3, 2024, Amperity unveiled its new Customer Data Cloud, an AI-driven solution aimed at simplifying complex customer…
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Customer Data Platforms
Dentsu’s Merkury Identity Connector Now Available in Snowflake
Dentsu announced that the Merkury Identity Connector is now available via Snowflake Data Clean Rooms as an Identity Connector.…
Comscore Awarded US Patent For Person-Level TV Audience Measurement
Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, has been granted its patent on…
MetaRouter Unifies Global Identities on Google Cloud
MetaRouter, a leader in server-side tag management and pioneer in customer data infrastructure, announced that its identity…
Reltio Partners with ZoomInfo to Enrich Customer Data and Fuel Sales and Marketing Growth
On November 12, 2024, sales and marketing teams need a complete 360-degree view of customer and prospect data to drive revenue and…
BearingPoint Launches Persona Engine to Enhance Customer Experience
On November 7, 2024, BearingPoint launched the Persona Engine, an innovative AI-driven platform designed to enhance customer…
Numerator Introduces Innovative Control Groups for CRM Marketing Analysis
On October 30, 2024, Numerator introduced automated Control Groups as part of its marketing measurement solution, SecureMeasure,…
Hightouch Named Leader in Snowflake’s Marketing Data Report
Hightouch announced that it has been recognized as a Customer Data Platform Leader in the Modern Marketing Data Stack 2025: How…
InMoment Unveils New AI-Powered Active Listening Agents for Surveys
InMoment®, the leading provider of Experience Improvement (XI)™ solutions, announced the general availability of AI-powered Active…
Hightouch Brings Clarity to CTV Ads with First-Party Data Targeting and Measurement
On October 23, 2024, Hightouch, a leading composable CDP, introduced a new solution aimed at simplifying and accelerating…