Oakpool Launches oakpool.ai, an AI Search Visibility Platform and Services Offering for the AI Search Era

oakpool is an employee-owned digital agency specializing in building scalable teams, systems, and growth frameworks. The company has just officially launched oakpool.ai, the sister company focused on helping brands strengthen their visibility within AI-driven search environments. The new venture specializes in AI Search Visibility and Generative Engine Optimization (GEO), giving marketing and communications leaders a clear understanding of how their brands surface across leading generative search platforms including ChatGPT, Gemini, Claude, and Perplexity.

With consumer behavior changing at unprecedented speed, oakpool.ai enters the market at the right time. A May 2025 Adobe study showed 77% of US ChatGPT users now use the platform as a search engine, while 28% of Gen Z start product or information discovery on ChatGPT before going to Google. This shift indicates a complete overhaul in the way consumers establish trust, consider brands, and make decisions online.

Oakpool brings deep cross-industry experience working with brands across consumer goods, outdoor performance, technology, hospitality, cultural organizations, and multi-brand operating groups.

As generative engines increasingly determine how information is surfaced, credibility and ranking become driven not just by traditional SEO factors but by narrative consistency, press coverage, sentiment signals, and cultural relevance. oakpool.ai wants to give brands a structured, measurable way to understand and improve how they appear inside AI-generated answers.

Also Read: Adobe to Acquire Semrush: A Game-Changing Move for the Future of Digital Marketing and B2B Growth

The two organizations shall operate as closely linked yet separate organizations:

• Oakpool will continue leading digital marketing, go-to-market development, growth operations, and team-building initiatives.
• oakpool.ai will focus on measurement frameworks and specialized AI search services that make sure brands show up inside generative search ecosystems with clarity and consistency.

To support this mission, oakpool.ai leverages the oakpool advisory network, composed of high-profile technology and business leaders including Bharat Mediratta (former CTO of Dropbox and longtime Google engineering executive), Bardia Pourvakil (Co-Founder & CTO of GC AI and former Replit engineering leader), Carter Nicholas (former Managing Director, Spain & Portugal at Integral Ad Science), Alex Sandoval (Founder & CEO of Allie and former VP of Product at Rappi), and Matthew Ford (Associate Principal at IBM’s Innovation Consulting arm).

“Our team is excited to introduce our first in-house software + services offering with oakpool.ai,” said co-founder James Hamilton. “At this stage, one thing is very certain: AI Search is going to change the digital marketing landscape forever. AI Search Optimization or Generative Engine Optimization is merely the tip of that iceberg. Platforms like ChatGPT, Gemini, Claude, and Perplexity are quickly becoming the front page of the internet. And those brands that will win over the next 20 years are those that’ll adjust to that reality today.”