Interviews

"Cloud technologies have revolutionized the way our clients work, especially hybrid cloud. Hybrid cloud enables our clients to…

"Marketing solutions must be agile enough to balance this need for privacy with the capability to understand and activate…

"ChatGPT and generative AI are seemingly everywhere. There’s a lot of hype, and many unknowns about the future of the technology…

"The full-on shift from demography to identity (always privacy-minded) will get the final shoves from the on-going “digitization…

"With the potential to tap into diehard fan communities that stay with their teams for a lifetime, sports sponsorship has always…

"Customer data is the most valuable asset for businesses in this era where customers expect extreme personalization." Hi,…

"Every aspect of a marketing strategy, from campaign design and content creation to customer retention, benefits when systems…

"Marketing automation, and digital specifically, has created a shift that has allowed a larger portion of the discovery and…

"Content marketing must closely align with sales enablement efforts to create content that drives growth and revenue." Hi,…

"In 2023, all businesses will aim to achieve greater degrees of agility, resilience, and flexibility – and for call centres…