Roku Exchange Unlocks Access to Roku’s Audience and Premium Media News Desk Jun 13, 2024 Roku, Inc, the #1 TV streaming platform in the U.S.*, announced Roku Exchange, a TV streaming-first advertising technology…
MNTN Introduces MNTN Matched: AI-Powered Precision Audience Targeting, Bringing 6x More Visits and… News Desk Jun 13, 2024 MNTN, the Hardest Working Software in Television and a trailblazer in Performance TV advertising, announced the launch of MNTN…
IAB Tech Lab Announces Ad Creative ID Framework to Improve Connected TV Advertising Experience for… News Desk Jun 12, 2024 IAB Tech Lab, the global digital advertising technical standards-setting body, announced the Ad Creative ID Framework (ACIF). This…
PubMatic has partnered with Cognitiv making ContextGPT 4 Available To Buyers News Desk Jun 12, 2024 Global sell-side ad technology company, PubMatic, has partnered with Deep Learning Advertising Platform, Cognitiv to deliver a…
Onetag launches the industry’s first AI co-pilot for programmatic media curation News Desk Jun 11, 2024 Leading programmatic advertising platform Onetag today announces the launch of its integrated Smart Curation platform,…
AdLib Media Group and Airtory Partner to Streamline Rich Media and CTV Ad Creation for Agencies and… News Desk Jun 6, 2024 AdLib Media Group, provider of the easiest-to-access and easiest-to-use DSP solution for independent agencies and in-house…
Viant Unveils Carbon-Free Programmatic Supply Chain and Carbon Label in Expanded Adtricity Program News Desk Jun 5, 2024 Viant Technology Inc., a leading advertising technology company, announced a significant expansion of its flagship sustainability…
Marin Software Announces Expanded Amazon Integration to Unlock Channel for All Advertisers News Desk Jun 4, 2024 Marin Software, a leading provider of performance marketing software for brands and agencies, announces major enhancements to its…
fullthrottle.ai Releases Audience Planner Fueled by Generative AI to Simplify Addressable Targeting… News Desk Jun 3, 2024 FullThrottle Technologies, LLC, an end-to-end, first-party data-powered technology company that helps marketers identify, curate,…
Viant Enables Google Cloud’s BigQuery Data Clean Rooms Connection News Desk May 30, 2024 Viant Technology Inc., a leading advertising technology company, announced a new integration with Google Cloud’s BigQuery data…