Quantcast Launches Innovative Advertising Platform, Inviting Agencies and Advertisers of All Sizes… News Desk May 30, 2024 Quantcast, a leader in applying artificial intelligence (AI) to programmatic advertising, has launched a self-serve platform…
AdLib Partners with Kargo, Enabling Easy, High Impact Ad Creation and Deployment News Desk May 30, 2024 AdLib Partners with Kargo, Enabling Easy, High Impact Ad Creation and Deployment AdLib Media Group, provider of the…
Marketing Architects Unveils ‘Smart Targeting’ to Improve CTV Performance News Desk May 29, 2024 TV advertising agency Marketing Architects announces a new proprietary capability, called Smart Targeting, to solve some of the…
Causal IQ Appoints Industry Veteran Benjamin Bring to Accelerate Growth in the Northeast Region News Desk May 23, 2024 Causal IQ is delighted to announce the appointment of Benjamin Bring as the Vice President of Sales, Northeast. Benjamin brings…
AdTheorent Named Best AdTech Platform in 2024 Digiday Media Awards News Desk May 23, 2024 AdTheorent Holding Company, Inc, a machine learning pioneer using privacy-forward solutions to deliver measurable value for…
Audigent Named One of AdExchanger’s 2024 Programmatic Power Players News Desk May 21, 2024 Audigent, the leading data activation, curation, and identity platform, is one of the 2024 Programmatic Power Players, according…
Ad-tech company Nexd partners with Scope3 to validate CO₂ savings for programmatic creatives News Desk May 21, 2024 Nexd Collaborates with Scope3 to Measure CO₂ Savings in Programmatic Advertising As climate change accelerates, the digital…
Adlook Announces Kuba Kossut as New Chief Executive Officer News Desk May 21, 2024 Adlook, a next-generation brand growth platform, today announced Kuba Kossut as the company’s new Chief Executive Officer. Kossut …
Tvbeat Adopts Blockgraph to Power Programmatic Execution for Audience-Based Linear TV Advertising News Desk May 20, 2024 Blockgraph, a leading privacy-centric identity and data collaboration platform designed to fuel the future of connected TV…
AUDIENCEX and AlMashtal Form Strategic Alliance, Launch AUDIENCEX KSA News Desk May 16, 2024 The collaboration blends AUDIENCEX’s full-funnel advertising strategies, omnichannel media access, and tech-enabled creative…