TheViewPoint Integrates with FreeWheel, Helping Streaming Publishers Process Direct IOs With the… News Desk Dec 4, 2023 TheViewPoint (TVP), a connected television monetization platform, announced a newly expanded partnership with FreeWheel, a global…
Stensul Raises $34.5 Million in Series C Funding to Accelerate Growth of its Marketing Creation… News Desk Dec 4, 2023 Stensul announced it raised $34.5 million in Series C funding to expand the capabilities of its Marketing Creation Platform. The…
If you went to a restaurant and only half of your meal was served, would you be satisfied? Leah Montner Dixon Nov 30, 2023 The five ways to successfully navigate the digital video supply chain For every dollar spent on programmatic advertising, only…
TransUnion and FreeWheel Announce Expanded Partnership to Improve Audience Match Rates in TV… News Desk Nov 29, 2023 TransUnion announced an expanded partnership with FreeWheel, a global technology platform for the television advertising industry.…
Captify Appoints James Jones to Chief Marketing Officer and John Piontkowski to President of North… News Desk Nov 29, 2023 Captify, the leading Search Intelligence Platform for the open web, announced the appointments of James Jones as Chief Marketing…
MiQ acquires French media governance martech company Grasp News Desk Nov 28, 2023 Marketing intelligence agency MiQ has announced its acquisition of Grasp, a French media governance and data quality…
Hivestack Launches Hivestack Curate, a new industry platform for curated deals in DOOH News Desk Nov 23, 2023 Hivestack, the world's leading, independent programmatic digital out of home (DOOH) ad tech company announced the launch of…
OpenX Announces TV+, the Programmatic Industry’s First Initiative to Unlock the Full Potential of… News Desk Nov 17, 2023 OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, announced the launch of TV+, an ongoing…
Hero Media Partners with AdTheorent to Create the First ML-Powered Black-Owned DSP in Programmatic… News Desk Nov 16, 2023 AdTheorent Holding Company, Inc., a machine-learning pioneer and industry leader using privacy-forward solutions to deliver…
Dstillery Unveils AI Connected TV Offering Powered by Patented ID-free® Technology News Desk Nov 16, 2023 Dstillery, the leader in AI ad targeting, announced a new Connected TV (CTV) solution that applies its patented ID-free®…