A Comprehensive Guide to Content Management Nikhil Sonawane Jul 23, 2024 Content management is a strategy of gathering, structuring, retrieving, and controlling website or organizational content.…
What Is Content Automation and Why Does Your Business Need It? Aparna M A Jul 17, 2024 Content automation is revolutionizing the way businesses create, manage, and distribute content. By leveraging technology and…
Top 9 Ways to Deliver Personalization in Customer Experience Nikhil Sonawane Jul 16, 2024 Customers' expectations have changed dramatically. Clients today expect brands to offer personalization in customer experiences to…
11 Best CRM Data Management Practices Nikhil Sonawane Jul 15, 2024 What is CRM Data Management? The data that the customer relationship management (CRM) software gathers after each customer…
6-Step Guide on How to Create AMP Emails for Businesses in 2024 Aparna M A Jul 10, 2024 Email marketing is dead. That’s what some people claim every now and then. If so, 37.5 billion dollars estimated to be churned by…
Customer Experience Metrics: What You Should Measure and When Aparna M A Jul 9, 2024 Every company wants to create a lasting impression on their customers. But why are brands fixated on this? HubSpot states that…
MarTech360 Interview with Mark Emond, Founder and CEO at Demand Spring Peter Jul 9, 2024 Build your brand. People buy from organizations they trust. Part of trust-building is familiarity. Organizations that invest…
MarTech360 Interview with Dominique LeBlond, Chief Product Officer at Bynder Peter Jul 8, 2024 "Acknowledging that change will be a constant and therefore being able to mobilize rapidly towards what matters to your…
MarTech360 Interview with Arnaud Créput, CEO at Equativ Peter Jul 8, 2024 "Stay open to alternative viewpoints. It can be easy to slip into one-track thinking, especially…
How to Perform PPC Campaign Optimization in 5 Steps for Winning Ads Aparna M A Jul 8, 2024 Pay-per-click or PPC campaign optimization is an excellent way to grab those extra clicks. This works 2x than SEO strategies,…