8×8, Inc, a leading global provider of business communications and customer engagement solutions, announced significant growth in AI adoption across the 8×8 Platform for CX. Organizations are turning to 8×8 for self-service and smart summarization. This helps streamline operations and boost agent productivity. As a result, customers enjoy faster, personalized experiences. Plus, these changes lead to measurable business results.
Customer adoption of 8×8’s AI solutions is growing fast. In the second quarter of fiscal 2026, which ended on September 30, 2025, contracts for the 8×8 Intelligent Customer Assistant™ rose by 59% compared to the previous year.
“AI is no longer a concept, it’s a customer expectation,” said Hunter Middleton, Chief Product Officer at 8×8, Inc. “Organizations across industries are embracing our platform to improve response times, reduce manual effort, and unlock entirely new levels of service. What sets 8×8 apart is how deeply AI is woven into every layer of the platform – from voice and messaging APIs to contact center and collaboration – so our customers can move faster, serve smarter, and simplify operations without compromise.”
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AI-Powered Growth Accelerates
8×8 customers in many industries are using AI and communications APIs. They aim to improve customer experiences, automate service delivery, and boost efficiency with the 8×8 Platform for CX.
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8×8’s Intelligent Customer Assistant contracts for digital and voice self-service grew 59% year-over-year. This boost strengthens the company’s AI-based CX solutions.
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AI interactions via the 8×8 Intelligent Customer Assistant grew by 167% year-over-year. They also rose nearly 40% quarter-over-quarter, covering digital, voice, and auto attendant uses.
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Voice AI interactions soared 592% from last year. They now account for over 81% of all AI activity in fiscal Q2 2026.
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AI auto attendant interactions, powered by 8×8 Intelligent Directory, grew by 181% from the previous quarter. This increase shows the impact of smart call routing and automation.
Expanding API Adoption Across Communication Channels
More organizations are using 8×8’s communication APIs. They connect with customers through SMS, voice, and popular messaging apps. This improves engagement on all channels.
- Total 8×8 communication API interactions grew by over 24% year-over-year in fiscal Q2 2026. This rise includes messaging, voice, and video.
- SMS interactions increased nearly 20% year over year from fiscal Q2 2025.
- Messaging on platforms like WhatsApp, RCS, Viber, Zalo, and LINE increased by 181% from last year. It also rose by 41% this quarter.
- Voice API interactions increased by 5X year-over-year and nearly 63% quarter-over-quarter. This shows a strong demand for integrated, omnichannel communication.
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