Twilio Expands Customer Engagement Platform to Strengthen Digital Businesses in Face of Macroeconomic Headwinds

Twilio , the Customer Engagement Platform (CEP) that drives real-time, personalized experiences for leading brands, announced a lineup of products and enhancements designed to equip businesses with the technology they need to build profitable, long-term, direct relationships with customers – an imperative in this economic moment.

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“Twilio Engage helps us keep the 4.5 million educators and 45 million K-12 students we serve tuned into our platform”

“My conversations with Twilio’s customers are changing rapidly right now. While the focus before was on a passion for growth, leaders today are concerned about the economy, durability, and are looking for ways to do more with less,” said Jeff Lawson, co-founder and CEO of Twilio. “There’s a real desire out there to know customers so deeply that investments become targeted, personalized, and highly efficient. This is the promise of Twilio’s Customer Engagement Platform: a single platform that can create superior, data-driven customer experiences that increase lifetime value and strengthen your digital business to withstand these uncertain times.”

Omdia, a leading technology analyst group, released its annual Universe analysis on Customer Engagement Platform vendors. Twilio ranked as a “Customer Engagement Platform” leader, with the highest ranking when it comes to “Customer Experience” for its CEP.