Tivity Health to Partner with Leading Digital and In-Person Social Engagement Platform, Stitch to Provide Social Connection for Older Adults
Tivity Health® Inc. , a leading provider of health improvement solutions, including SilverSneakers®, the nation’s leading community fitness program for older adults, has secured an exclusive agreement with Stitch, a social engagement platform where older adults can connect, both virtually and in person, to help foster social connection and create meaningful relationships. Stitch will be available to eligible SilverSneakers members in participating health plans in January 2022.
Stitch is a virtual community for individuals 50+, with more than 154,000 participants worldwide and over 91,000 participants in the U.S. Along with in-person community events, Stitch offers members virtual opportunities to participate in a wide variety of activities and connect with other Stitch members who share their interests. Members can join member-led activities such as book clubs, trivia, crafting and more.
“Social isolation and loneliness were recognized as a public health issue for seniors even before the pandemic and it has only worsened over the past 18 months,” said Richard Ashworth, president and CEO, Tivity Health. “We know that when seniors engage in a variety of activities, including physical fitness and social opportunities, their overall health and well-being improve. With this exclusive Stitch agreement, we believe we can reach more members, helping them connect with social activities, friends, and programming that interests them, and providing a community-based network to mitigate social isolation and loneliness.”
With Stitch, SilverSneakers can better support Medicare Advantage members in participating health plans with experiences beyond physical fitness to improve their health and to connect in-person or virtually with other seniors, including friends they may typically see at their local fitness centers.
“The COVID-19 crisis has overwhelmed and impacted all of us. It also illustrates the importance and value of social connections,” said Andrew Dowling, founder and CEO of Stitch. “Stitch encourages friendships and connections with unique community programming focused on shared interests, as members are empowered to create and organize events around their interests. Supporting SilverSneakers members will allow us to grow our network to further build in-person and virtual relationships to support the health and quality of life of our community.”