FreeWheel’s Strata & VideoAmp Integrate for Enhanced Attribution
FreeWheel, a global technology platform for the television advertising industry, and VideoAmp, a media measurement company…
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advertising industry
MOBKOI Drives Sustainability Forward with Cedara Partnership
Collaboration positions MOBKOI as one of the lowest carbon-intensity media platforms in the advertising industry.
MOBKOI,…
Omnicom and Interpublic’s Unprecedented Merger Set to Disrupt the Advertising Industry!
On December 9, 2024, Omnicom Group Inc. announced its intention to acquire The Interpublic Group of Companies in a significant…
Sweet Streams
Seven years ago, SeenThis revolutionized video campaign delivery within the advertising industry, shifting away from the…
Simpli.fi Expands Beyond a DSP+ Solution Provider and Unveils New Brand Identity
Simpli.fi, the advertising success platform for agencies, brands, and media companies, announced its brand transformation from a…
Nativo Raises $25MM in Structured Capital from Capital IP
Nativo, the most advanced content technology platform where advertisers and publishers distribute brand stories at scale,…
Sharethrough Launches Carbon Emissions Estimator to Raise Awareness About the Environmental Impact…
Sharethrough, one of the top global independent omnichannel ad exchanges, announced the launch of its Carbon Emissions Estimator,…
Viant Technology Reinforces Commitment to Sustainability
Viant Technology Inc. a leading people-based advertising software company, announced that as a part of its corporate…
InMobi Appoints New Staffers to Deepen Global Product and Business Development Teams
InMobi, a leading provider of marketing and monetization technologies reaching consumers around the globe, announces the…
Webbula Welcomes Advertising Industry Veteran Jordan Feivelson to the Team
The Data Solutions Experts are thrilled to welcome Jordan Feivelson, advertising industry veteran, to the team as the Vice…