MGID Unveils CTR Guard: AI-Powered Solution for Enhanced Ad Performance
MGID, a leading global advertising platform, has introduced CTR Guard, an advanced AI-driven tool designed to proactively combat…
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ProRata Invents New AI Technology to Transform Digital Advertising
Large Language Model (LLMs) Agents Instantly Deliver Contextually Intelligent Ads into AI Search Results and Digital Media Content…
tvScientific Raises $25.5M Series B to 10x the CTV Ad Market by Growing Performance TV
tvScientific, the leading performance advertising platform for connected TV (CTV), has raised $25.5 million in Series B funding to…
Bell Media and StackAdapt Partner to Accelerate Canadian Programmatic Growth
StackAdapt, a leading multi-channel advertising platform, and Bell Media, Canada’s leading media and entertainment company,…
MGID Introduces Unified Solution for Premium Publishers: Monetization, Acquisition, and Engagement
On September 11, 2024, MGID, a global advertising platform, announced the launch of MGID+, an all-encompassing solution designed…
Dentsu’s Merkury Enhances Cookieless Audiences with Quantcast
Dentsu announced a global integration of Quantcast with Merkury, its unrivaled global data, identity, and insights platform. The…
Outbrain and Teads Merge for New Advertising Platform
Outbrain, a technology platform that drives business outcomes through engagement, announced it has entered into a definitive…
Dynamic Creative Ads: 10 Steps to Create & Track Facebook Ads
Running ads can be a headache, especially if you are not getting any conversions. But it doesn’t have to be this way. Dynamic…
PayPal to Build New Advertising Platform
PayPal Holdings, Inc. announced new leadership appointments that will drive the creation of a new advertising platform and…
tvScientific Launches Retail Performance TV
tvScientific, the preeminent performance advertising platform for connected TV (CTV), announced the launch of Retail Performance…