contextual targeting

Leading curation house acquires innovative contextual advertising company to provide future-proof, highly efficient advertising…

https://martech360.com/wp-admin/post.php?vc_action=vc_inline&post_id=69885&post_type=post

Basis Technologies announced an integration with IRIS.TV to enable contextual targeting for programmatic advertising on connected…

The move follows the company’s most significant product launch in its 16 year history–a GenAI-powered solution for better YouTube…

USIM, a leader in innovative media solutions, has announced a groundbreaking partnership with IRIS.TV, the premier content data…

2025 promises to be another exciting and disruptive year for digital advertising, with Connected TV (CTV), AI and privacy…

Connected TV (CTV) and retail media networks (RMNs) are reshaping the advertising landscape, emerging as vital tools for…

Raptive has just launched "Raptive Intelligence," a new AI-driven tool designed to help advertisers create genuine connections…

Primis, a leading video discovery platform for global publishers, announced a new and expanded partnership with VideoElephant, an…

Pixability, a leader in AI-driven contextual targeting, brand suitability and performance on YouTube and CTV, announced the launch…