Innovid the First to Enable Self-Service Creation of Interactive CTV Ad Experiences for Live…
Innovid, an independent platform for the creation, delivery, measurement, and optimization of advertising across connected TV…
Browsing Tag
Measurement
Dynata expands proprietary inBrain platform into Asia-Pacific region, amid other new technology and…
Dynata, the world's largest first-party data company for insights, activation and measurement, announced the expansion of inBrain…
Samba TV and MiQ Reach Multi-year Commercial Agreement
Samba TV, the leading provider of TV technology for audience data and omniscreen measurement, and MiQ, the leading global…
Omnicom PR Group Sweeps Global AMEC Awards Recognizing Exceptional Achievement in Communications…
Omnicom PR Group (OPRG), a division of Omnicom Group announced that it and its agencies captured a record-setting total of 19…
Lasso Expands Measurement Suite to include OTC Sales Lift Analysis
Lasso (lassoplatform.io), the world's first and only omnichannel platform for healthcare marketing and analytics, has expanded its…