Groove Brings Sales Productivity to Where Sellers Work with Groove Conversations and Groove+ Mobile App

New products set revenue teams up for success in the office or in the field

Groove, a leading sales productivity platform for enterprises using Salesforce^®, announced a new conversation intelligence product and mobile app to enable sales reps to maximize their productivity everywhere they work. Groove Conversations is the first conversation intelligence product that enables revenue teams to access call recording and insights directly from the inbox and calendar instead of a separate platform. The Groove+ mobile app enables remote and hybrid teams to streamline meeting preparation and follow-up, while making it easy to access Salesforce and key meeting insights while on the go.

Groove Conversations and Groove+ empower both inside and field sellers with powerful sales productivity tools that can be accessed from anywhere.

More than 90% of B2B sales professionals are remote and 46% of those aren’t planning to return to the office at all, according to a recent survey of 1,040 US B2B sales professionals conducted by Groove. The survey also found that updating CRM platforms (48%), inputting account notes (46%), and scheduling follow-up meetings (45%) are top challenges for field sellers who are often on the road.

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The release of Groove Conversations and Groove+ empowers both inside and field sellers with powerful sales productivity tools that can be accessed from anywhere, while providing sales leaders with visibility and insight into every conversation and deal. Reps can easily update Salesforce from anywhere with Groove+ and access call recordings and insights with Groove Conversations. By streamlining call coaching, next steps, and follow-up, this new suite of tools also makes it easy for revenue leaders to manage their teams whether they’re in the office or on the road.

“When we founded Groove, we knew that building for the seller first was the key to driving widespread adoption and seller productivity,” said Chris Rothstein, CEO and co-founder of Groove. “As a result, we are the only platform that is just as easy to use and relevant for field sales as it is for sellers working from home or in the office. Our customers typically see over 90% adoption rates of Groove and Salesforce, realizing as much as 83% seller productivity improvements as a result.”