Contentful Announces New Products and Capabilities for the Contentful® Composable Content Platform to Intelligently Accelerate Creativity of Digital Teams

Contentful, a leading composable content platform for digital-first business, announced the launch of new products and capabilities, including AI-driven advancements, that unlock all digital content across the organization to deliver impactful experiences at scale.

In digital-first world, boundaries and expectations are constantly changing while the landscape of digital channels continues to evolve. Through it all, content is the customer experience. It’s through content that organizations captivate, entertain, and engage. And now, with the seismic shift driven by generative AI, organizations must determine how to take advantage of the latest technical advancements to deliver and scale experiences with the increasing speed, efficiency, and intelligence that is essential to compete in the marketplace.

“Generative AI has ushered in a new era in which we all can accelerate our creativity by leveraging the power of machines to improve speed, experimentation, and collaboration. This will revolutionize the way we create, deliver, and interact with content,” said Steve Sloan, CEO of Contentful. “At Contentful, our vision is unlocking the power of digital content for our customers, and we are already enabling this power through our latest composable content capabilities, infused with the power of AI, with more planned on our product roadmap to help digital teams reach their full potential.”

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Contentful has incorporated a variety of generative AI-driven capabilities into the Contentful product and ecosystem and is also introducing a number of other capabilities that support better ways for digital teams to work together to harness the business value of content. Highlights of the new and enhanced capabilities across the Contentful Platform, Contentful Studio, and Contentful Ecosystem include:

Contentful Platform
The Contentful Platform enables developers to break down content silos and orchestrate content from any source across the organization to create and deliver digital experiences faster, consistently, and at scale. External references and cross-space references unlock content from systems, like DAMs, PIMs, and commerce platforms, as well as content within Contentful, to help teams efficiently leverage all of their content for reuse in any digital experience across brands, regions, and use cases.

Enhanced enterprise governance and security, including an expanded EU data residency footprint, can help address an organization’s data protection and compliance needs. The AI Content Type Generator, announced previously, streamlines the content model creation process so developers can accelerate time to market.

SOURCE: PRNewswire