RedTrack Launches a Free Tool to Measure Ad Performance for Shopify & WooCommerce Stores Called… PR Newswire Mar 27, 2023 RedTrack.io brings Unlock solution to e-commerce businesses to help them see actual advertising results across Google, Facebook,…
MarketCast Expands Brand Effect™ Ad Measurement Across Platforms PR Newswire Mar 24, 2023 Data driven insights and research company MarketCast announced that it is expanding its Brand Effect™ advertising measurement…
SplitMetrics Unveils Bid Optimization Strategy Tools for Advanced Apple Search Ads Automation and… PR Newswire Mar 24, 2023 SplitMetrics, a global software development company that provides an ecosystem of products and services to mobile-first companies…
PubMatic Partners with Proximic by Comscore, Giving Media Buyers Scalable, ID-less Targeting… PR Newswire Mar 24, 2023 PubMatic, an independent technology company delivering digital advertising's supply chain of the future, and Proximic by Comscore,…
Screenverse and Apparatix set to transform the digital billboard programmatic space PR Newswire Mar 23, 2023 Screenverse, a leading Digital Out-of-Home (DOOH) company in ad management, ad monetization, and programmatic ad solutions and…
Appcast Launches Appcast Labs with Mission to Create Disruptive and Breakthrough Talent Acquisition… PR Newswire Mar 22, 2023 Appcast, the global leader in programmatic recruitment advertising technology and services, announced the launch of Appcast Labs,…
VIZIO Selects Whip Media to Streamline Advertising Revenue Reporting for WatchFree+ Globe Newswire Mar 22, 2023 Whip Media, the leading enterprise software platform and data provider to the world’s largest entertainment organizations,…
Innovid Brings Data-Driven Personalization to Walmart’s Demand-Side Platform’s CTV… PR Newswire Mar 22, 2023 Innovid, an independent advertising platform for the delivery, personalization and measurement of converged TV, announced its…
How to Make Your Media Dollars Count in 2023 Daniel Godoy Mar 21, 2023 The media landscape is changing faster than ever, and marketers need to adapt to the shifting consumer behavior and preferences,…
Integral Ad Science Ad Verification Program Goes Live With Netflix PR Newswire Mar 21, 2023 Integral Ad Science, a global leader in digital media quality, launched Viewability and Invalid Traffic verification for Netflix's…