Reddit Selects DoubleVerify as First Full Suite Verification & Measurement Partner
DoubleVerify will be the first full-service verification provider for Reddit, offering a suite of quality measurement solutions…
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As Consumers Opt-out of Marketing Permutive Brings Publishers, Brands, and Adtech Partners Together…
The Permutive audience infrastructure enables the entire adtech ecosystem to operate responsibly and effectively despite facing…
epocrates Appoints New Leaders to Guide Commercial Strategy, Consulting, and Customer Experience…
Additions of Andrew Johnson and Bridget Seay strengthen epocrates’ evolution as a commercial organization with best-in-class…
Viamedia Promotes Rick Tarvin to Chief Revenue Officer
Longtime Viamedia Executive and Ad Sales Veteran Expands Duties
Viamedia, the leading fully-integrated independent cross-media…
Yieldmo and Adform Enter Strategic Partnership to Help Brands and Agencies Unlock Value without…
The partnership extends advertisers’ ability to harness the power of contextual signals across privacy-first inventory
Yieldmo,…
Quantcast Launches Brand Advertising Solutions to Maximize the Impact of Every Marketing Dollar
Integrated omnichannel planning and activation meets real-time brand measurement and optimization
Quantcast, a global…
Teads Launches Ambitious Attention Program at Cannes Lions to Advance Omnichannel Attention…
● Global Media Platform will be first to natively offer attention measurement and creative optimization for brands across every…
DeepIntent Outcomes Hits 65% of Campaign Impressions, Meeting Healthcare Advertisers’ Demand…
Matterkind uses DeepIntent Outcomes' patented technology to improve audience quality and script performance
DeepIntent, the…
AdQuick.com and LiveRamp Partner To Enhance Outdoor Ad Targeting and Analytics
Two of the leading platforms unite to provide advertisers and marketers with first party data targeting and closed-loop…
Spotify and IAS Join Forces to Establish A Brand Safety Solution for Podcast Advertisers
Global Media Agency UM Worldwide will be part of the development and testing of this first-of-its kind brand safety tool…