Akkio Launches the First Advertising Agency-Specific LLM News Desk Jun 14, 2024 Akkio, the leading AI data platform for advertising agencies, has launched Agency Data LLM (AD LLM), the first Large Language…
VeraViews joins the Conscious Advertising Network (CAN) News Desk Jun 13, 2024 VeraViews, an open-ledger advertising ecosystem that prevents ad fraud, has been accepted as a member of the Conscious Advertising…
IAB Tech Lab Honors Key Contributors with Lifetime Achievement Awards at 10th Anniversary… News Desk Jun 13, 2024 IAB Tech Lab, the global digital advertising technical standards-setting body, announced at the IAB Tech Lab Summit the recipients…
Meet the Google TV Network: Expanding Opportunities for Advertisers in Connected TV News Desk Jun 13, 2024 As connected TV (CTV) continues to gain traction among consumers, Google is unveiling the Google TV network, a new platform aimed…
Digital Advertising Alliance Announces Major Update to Industry’s AdChoices Opt-Out Program… News Desk Jun 13, 2024 The Digital Advertising Alliance (DAA) announced the most significant update to the advertising industry's AdChoices program for…
Comcast Technology Solutions and Inspired Thinking Group Announce Strategic Integration of AdFusion… News Desk Jun 13, 2024 In advance of the Cannes Lions International Festival of Creativity 2024, Comcast Technology Solutions (CTS) and Inspired Thinking…
Optable and ID5 Partner to Solve Challenges in Addressable Advertising News Desk Jun 12, 2024 Optable, a Software-as-a-Service (SaaS) data management & collaboration platform designed for the advertising ecosystem,…
XR and AD-ID Enable Ad Creative ID Framework to Achieve Cross-Platform Advertising Nirvana for the… News Desk Jun 12, 2024 XR Extreme Reach, a global technology platform powering the creative economy, announced its partnership with AD-ID, the industry…
Permutive Strengthens Leadership Team With the Appointment of Jay Stevens as Chief Commercial… News Desk Jun 12, 2024 Permutive, the leading Audience Activation Platform for publishers and advertisers, announced the strategic hire of Jay Stevens…
Google Ads Unveils New Brand Recommendations Powered by Google AI News Desk Jun 11, 2024 Google is thrilled to announce the launch of Brand Recommendations, a new feature powered by Google AI, now live on the…