Salem Media Group Appoints Brad Parscale as Chief Strategy Officer News Desk Jan 9, 2025 Salem Media Group, Inc. announced the appointment of Brad Parscale as the company’s Chief Strategy Officer. Parscale will…
Does Influencer Marketing Still Work for You in 2025? Staff Writer Jan 8, 2025 In a marketing landscape that is continually evolving, the effectiveness of influencer marketing has been a hotly debated topic.…
Getty Images and Shutterstock Announce Merger to Form Leading Visual Content Platform MarTech360 Bureau Jan 8, 2025 On January 7, 2025, Getty Images Holdings, Inc. and Shutterstock announced a definitive agreement to merge, forming a leading…
New AI-Powered Total Media Performance Solution from IAS Drives Maximum ROI for Advertisers MarTech360 Bureau Jan 8, 2025 On January 7, 2025, Integral Ad Science, a global leader in media measurement and optimization, announced the launch of its…
Ezoic and The Trade Desk Unite to Empower Publishers with First-Party Data Insights MarTech360 Bureau Jan 8, 2025 On January 7, 2025, Ezoic, an AI-driven technology platform for digital publishers, announced a strategic partnership with The…
NextRoll and Audigent Set New Milestone with Audience Activation in Google’s Privacy Sandbox MarTech360 Bureau Jan 8, 2025 On January 7, 2025, NextRoll, a San Francisco-based marketing technology company, announced a significant breakthrough within…
Flashtalking by Mediaocean Enhances Personalization and Performance with LiveRamp’s RampID, No… MarTech360 Bureau Jan 8, 2025 On January 7, 2025, Mediaocean, a leading partner in omnichannel advertising, announced an expanded partnership with LiveRamp by…
Roku Leads the Way with Innovid Harmony Reach & Frequency to Boost Campaign Reach and… MarTech360 Bureau Jan 8, 2025 On January 7, 2025, Innovid, a leading software platform for advertising across CTV, linear, and digital channels, announced the…
Playwire and Magnite Join Forces to Expand High-Impact Ad Formats Through Programmatic Channels MarTech360 Bureau Jan 8, 2025 On January 7, 2025, Magnite, the largest independent sell-side advertising platform, and Playwire, a global technology company…
PubMatic and KERV.ai Team Up to Optimize Programmatic Ads with Premium Supply Curation via Deal IDs MarTech360 Bureau Jan 8, 2025 On January 7, 2025, KERV.ai, a leader in video analysis, performance, and monetization, announced a strategic partnership with…