Everise Repositions Branding to Cement Evolution as End-to-End Customer Service Player
Leading customer service company Everise announced the launch of its new brand repositioning, which includes a refreshed visual identity and the new brand tagline, “Champions of Customer Happiness”.
As of January 2023, Everise is evolving its brand as it increases the solutions and services it provides in the healthcare sector, which is its largest client industry segment, alongside the transport, logistics, insurance, financial services and tech sectors. Over the next five years, the company is poised to provide holistic healthcare services for all verticals within the industry.
The new brand positioning reflects Everise’s unique combination of the best technology with compassionate service to deliver on its commitment of solving customers’ problems and helping them get the best care and service they need, regardless of industry.
The new tagline is accompanied by a revamped brand visual identity, featuring modern, minimalist imagery that portrays the real human experience of needing and getting great support. The launch also features a new brand video. The new branding will be rolled out on its owned media platforms, including social media and its corporate website. Everise’s website will be redesigned and relaunched, incorporating the new design direction and brand positioning.
Everise’s site locations across seven strategic markets – US, Singapore, Ireland, Malaysia, Colombia, Guatemala and the Philippines – will also be updated to incorporate the concept of “delivering happiness”, creating biophilic, open spaces that encourage its champion workforce to build connections and lend service with a smile.
“Delivering happiness is the mission of every one of our 16,000 champions across the globe. Our new brand repositioning encapsulates us as a company that places great importance on every single customer interaction. With industry-high Net Promoter Scores (NPS) and the highest Glassdoor ratings in the industry, we have achieved that fine balance of having happy customers being served by happy employees. We are proud to unveil our new branding that is reflective of our next step in our evolution as a next-generation customer-centric business,” shared Sudhir Agarwal, Founder & Chief Executive Officer of Everise.
SOURCE: PR Newswire
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