Braze Named a Leader in 2023 Magic Quadrant™ for Multichannel Marketing Hubs

Braze, the comprehensive customer engagement platform that powers interactions between consumers and the brands they love, announced that it has been positioned by Gartner® as a Leader in the 2023 Magic Quadrant for Multichannel Marketing Hubs. The evaluation was based on specific criteria that analyzed the company’s overall completeness of vision and ability to execute.

“We feel this recognition demonstrates both our leadership in defining the future of customer engagement, and consistent execution against our long-term vision for the space,” said Bill Magnuson, Co-founder and CEO of Braze. “Aided by our partners and customer community, the Braze platform continues to deliver tremendous return on investment to global companies of all sizes. We’re excited to continue working with this incredible community of marketers and customer engagement professionals as they utilize Braze to evolve their customer engagement practices, delivering better experiences to their customers and driving better outcomes for their business along the way.”

Magic Quadrant reports are a culmination of rigorous, fact-based research in specific markets, providing a wide-angle view of the relative positions of the providers in markets where growth is high and provider differentiation is distinct. Providers are positioned into four quadrants: Leaders, Challengers, Visionaries and Niche Players. The research enables you to get the most from market analysis in alignment with your unique business and technology needs.

Also Read: Insider Named a Leader in the IDC MarketScape: Worldwide Omnichannel Marketing Platforms for B2C…

Download a complimentary copy of the Magic Quadrant report to learn more about the Braze platform’s strengths and cautions, among other provider offerings.

Gartner, Magic Quadrant for Multichannel Marketing Hubs, By Rob Brosnan, Benjamin Bloom, Tia Smart, Julia Multedo, Greg Carlucci, September 26, 2023

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SOURCE: Businesswire