Contentsquare Wins 2022 Aragon Research Innovation Award for Digital Experience Analytics

Contentsquare, the global leader in digital experience analytics, has been named a winner of the 2022 Aragon Research Innovation Award for Digital Experience Analytics.

“Contentsquare’s innovation award is a reflection of the progress the company has made in helping organizations of all types deliver digital experiences that matter. Congratulations to the team at Contentsquare for continually looking to customers as their north star and for building products that meet their wants and needs.”

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This award identifies the impact Contentsquare‘s digital experience technology has on digital marketers across all verticals, empowering them to deliver high value customer journeys that are driven by their wants and needs. What results is CX (customer experience) data that reflects what’s important to them in the moment. Delivering high-value tailored experiences require brands to be able to take smart, decisive, and impactful action on the customer journeys they deliver, and digital analytics has quickly become a business critical function for CMOs of all industries. This award identifies the success Contentsquare has had in enabling digital analytics insights for thousands of brands including The North Face, Breitling, Clarins, Giorgio Armani, Samsung, and Virgin Atlantic.

“People are changing – we all have less time to do just about everything. And whenever we encounter frustrating online experiences, it impacts our decisions about what websites we visit, how much time or money we spend, and our overall ability to get what we need to get done, done,” said Niki Hall, CMO of Contentsquare. “Digital experience analytics are now business-critical. It allows business leaders to get ahead of customer frustrations by looking at behavioral trends that can inform what uniquely great experiences look like. We’re committed to helping brands consistently anticipate, meet, and exceed customer expectations all while building digital trust with their audience. This award is a reflection of our commitment to both consumer and brand, and how Contentsquare innovation is helping define the future of online engagement.”

The Aragon award recognizes providers leveraging visionary use of technology to not only adapt as markets change, but also to actively disrupt and inform how their markets will evolve. Contentsquare was formally presented with the award, virtually, on December 8th, 2022 at Aragon Transform, the annual Aragon Research awards ceremony.

“Understanding people is the heart of innovation and experience, regardless of industry,” said Jim Lundy, founder and CEO of Aragon Research.“Contentsquare’s innovation award is a reflection of the progress the company has made in helping organizations of all types deliver digital experiences that matter. Congratulations to the team at Contentsquare for continually looking to customers as their north star and for building products that meet their wants and needs.”

SOURCE: Businesswire