FuboTV Reports Successful Results for Advertisers Adopting Unified ID 2.0 After Becoming First… Business Wire Oct 4, 2022 FuboTV Inc. the leading sports-first live TV streaming platform, announced a significant improvement on advertising campaigns…
Pacvue Partners with Kroger Precision Marketing for On-site Advertising Business Wire Jul 12, 2022 Pacvue Expands Retail Media Offering for Brands to Manage Their Kroger Product Listing Ads Pacvue, a leading enterprise software…
Instreamatic Wins 2022 CUSTOMER Magazine Voice Technology Excellence Award Globe Newswire Jun 1, 2022 On the strength of its unique Voice Marketing Platform, Instreamatic is honored for exceptional innovation and commitment to…
The Carbon Footprint of Brands’ Online Advertising Campaigns is Significant, fifty-five Study… Globe Newswire Jun 1, 2022 Findings Include Recommendations to Significantly Reduce the Environmental Impact fifty-five, a global MarTech consultancy that…
Studio71 taps Nielsen for “Always On” Digital Ad Ratings PR Newswire May 30, 2022 Digital Ad Ratings provides a comprehensive view of Studio71’s audiences across its network Global media company Studio71 and…
InfoSum and The Trade Desk to Power Privacy-Centric Activation of Advertiser First-Party Data Business Wire May 2, 2022 Advertisers and Agencies, including Omnicom, to activate audience-based campaigns directly from InfoSum data clean rooms using…
AppLovin Integrates with The Trade Desk to Provide Unmatched Access to the Largest Mobile In-app Ad… Business Wire Apr 8, 2022 Company to be the first mobile in-app exchange to support Unified ID 2.0 AppLovin Corporation, a leading marketing software…
Upwave Announces New Addition of Social Measurement via Privacy-Friendly Micro Cohorts Globe Newswire Apr 5, 2022 Building Upon Ability to Measure Web, Mobile, CTV, Linear, Upwave Now Measures Facebook and YouTube, Strengthening the Premier…
Hallaron Advertising Agency Using Digital Ads to Update Local Political Campaigns PR Newswire Apr 1, 2022 Hallaron, a full-service advertising and branding agency in The Woodlands, Texas has begun using digital advertising platforms to…
MarTech 360 Interview with Bernadette Butler, CEO at StoryTap Krutika Parmaj Mar 28, 2022 Hi, Bernadette, could tell us about you your journey in MarTech? I started in B2B marketing…