MarTech360 Interview With Jennifer Ross, Chief Marketing Officer at Intentsify Peter Sep 12, 2023 "As a marketer, you must gather and share market and buyer insights that present opportunities for the business, and socialize…
MarTech360 Interview With Tom Cheli, Chief Executive Officer at Frequence Peter Sep 6, 2023 "Be authentic. Many people think of sales and marketing as a performance, and hold back their true selves. People really value…
MarTech360 Interview With Sherri Schwartz, Head Of Marketing at OvationCXM Peter Aug 31, 2023 "We regularly look at the data to make decisions on some of our demand gen and tactical movements, but our…
MarTech360 Interview With Chelsea Rider, Marketing Director at Impartner Peter Aug 24, 2023 Brands that people will seek to listen to will be the ones that repeatedly speak to their customers…
MarTech360 Interview With Daniel, Chief Marketing Officer at Cordial Peter Aug 18, 2023 Don't try to be the smartest person — surround yourself with smart people who complement your skills. Diversity makes the team…
MarTech360 Interview With Christy Marble, Chief Marketing Officer at Pantheon Platform Peter Aug 8, 2023 What is it that our product does that enable them to drive business results? It is so easy to fall back on talking about this…
MarTech360 Interview With Matt, Co-CEO At 5WPR Peter Jul 19, 2023 "My advice is to approach every conversation with the intention of building a long-lasting relationship. Even if you don’t think…
MarTech360 Interview With Ziv, Co-Founder And CTO At nSure.ai Peter Jul 18, 2023 "We cater specifically to high-risk merchants targeted by professional fraudsters, and we provide them with a dedicated…
MarTech360 Interview With Ashwin, Co-founder and CEO at Samba TV Peter Jul 13, 2023 "95% of all linear ad impressions now reach only half of American television viewers and only 1 of 2 U.S. adults having a…
MarTech360 Interview With Inbar Yagur, Director of Content and Product Marketing at Lusha Peter Jul 7, 2023 "If you focus your strategy, and concentrate on doing a few specific things really really well, that’s the best driver of…